NEMCO Motorsports was founded in 1990 to start Joe Nemechek's NASCAR Busch Series racing program. It is a family operation, where Joe's family is an integral part of the operation. Today, NEMCO is fielding cars in both the NASCAR Sprint Cup and NASCAR Nationwide Series. To date, NEMCO Motorsports has more than 28 NASCAR wins.

After starting off in motorcross, Joe ran his first full season in the NASCAR Busch Series in 1990, capturing Rookie of the Year honors. Just two years later, Joe won the 1992 NASCAR Busch Series Championship title. Joe was voted NASCAR Busch Series Most Popular Driver in 1992 and 1993. Joe is known throughout racing as "Front Row Joe" for his 28 pole starting positions, 20 wins and 183 top-10 finishes in the NASCAR Sprint Cup Series and NASCAR Nationwide Series.