Annual Blue Ridge Brutal 100 Bike Race blueridgebrutal.org Sat., Aug. 9Starting at 8:00 am - Ending at 1:00 pmOnlineWebsite - blueridgebrutal.orgContactAshe Civic CenterAddress962 Mt Jefferson Rd West Jefferson NC 28694PhonePrimary - (336) 846-2787Alt - (336) 246-4483The Blue Ridge Brutal is not for the faint hearted! However, you can mix the strenuous pain with the joy of riding through some of the most beautiful scenery in North Carolina which, we believe, makes these rides some of the most spectacular you’ll find. This ride tours Ashe and Alleghany counties and the Blue Ridge Parkway. Beginning and ending in front of the Ashe Civic Center, in the shadow of Mount Jefferson, the ride offers 100 miles of varied and challenging terrain. The Blue Ridge Brutal features three ride options: 57 miles, 75 miles and 100 miles, each with various elevation changes. The ride is fully supported by SAG wagons, rest stops, mussette stops, Ham radio communication and fire and rescue squad. A hot meal, t-shirt and chip timing is included.Admission: Riders: $55 prior to 6/30/14; $70 up to the event.